If you have been shopping for
hardwood flooring, you've probably come across the name BR-111. BR-111 has
become one of those iconic names, like
Stainmaster for carpet, that many consumers know, but few really understand
the meaning of BR-111.
BR-111 is actually a producer of exotic
hardwood flooring, but they have done a superb job of marketing their
brand name. While BR-111 is more than just marketing hype, they also
manufacture some of the most beautiful hardwood flooring and
engineered wood flooring
styles available.
BR-111 is the largest flooring manufacturing operation in South America and
BR-111 manufactures more than 25 exotic
hardwood flooring species. Many of the species used in BR-111
manufacturing are Brazilian hardwoods, which comprise some of the hardest wood
species in the world. BR-111 has one of the most diverse selections of imported
species in the world.
BR-111 continues to be the primary choice in hardwood flooring by architects
and interior
design professionals for commercial facilities, where severe traffic levels can
humble even the finest flooring material. BR-111 produces both finished
hardwood and unfinished hardwood.
All
BR-111 hardwood flooring is kiln dried and precision
milled to exacting standards using the industry's most up-to-date manufacturing
technology.
Additionally, BR-111 Hardwood flooring utilizes a
special coating process which resists sunlight fading common to many varieties
of hardwood. In many instances, areas which have been covered by area rugs or furniture may appear darker than
areas exposed to sunlight. BR-111 minimizes this fading by utilizing a a
tough UV cured aluminum oxide
finish.
This advance finish provide BR-111 with the properties necessary for both
residential and commercial installations.
In addition to hardwood plank flooring BR-111 recently
entered
the engineered flooring arena, unveiling Casanova Engineered, a premium
thick-sawn flooring line featuring 10 exotic wood species. BR-111™ Engineered, a
cost-effective 5/16" hardwood flooring, includes 10 exotic and domestic species.
Engineered wood is
similar to laminate flooring in
function and appearance, but rather than utilizing plastic materials (Laminate
flooring),
engineered wood typically
utilizes a combination of wood surface material and plastic laminates
underneath. Laminate flooring uses no wood products and are constructed entirely of plastic laminate materials.
Br-111 has become the most sought-after hardwood flooring line in the market
today. While brand names such as Bruce
Hardwood and Mohawk Hardwood can
be found throughout the market-place; it is BR-111 that most hardwood
wholesalers want to display in their showrooms.
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